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Digital Marketing & Social Media Specialist

Job Description:

We are seeking a creative and data-driven Digital Marketing & Social Media Specialist with 2-3 years of experience to join our team. This role requires expertise in digital marketing strategies, social media management, content creation, and performance analytics. The ideal candidate will play a key role in enhancing brand visibility, driving engagement, and generating leads across multiple digital platforms.
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Responsibilities:

1. Assist in the formulation of strategies to build a lasting digital connection with consumers.

2. Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.) .

3. Launch optimized online adverts through Google Adwords, Facebook, Meta Ads etc (Practical Implemetation) to increase company and brand awareness.

4. Be actively involved in SEO efforts (keyword, image optimization etc.).

5. Prepare online newsletters and promotional emails and organize their distribution through various channels

6. Provide creative ideas for content marketing and update website

7. Collaborate with designers to improve user experience .

8. Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc.).

9. Acquire insight in online marketing trends and keep strategies up-to-date

10. Maintain partnerships with media agencies and vendors

Requirements and skills:

1. Proven experience as Digital Marketing Executive or similar role.

2. Excellent understanding of digital marketing concepts and best practices.

3. Experience with B2C social media, Google Ad words and email campaigns and SEO/SEM.

4. Working knowledge of ad serving tools (e.g., DART, Atlas).

5. Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.).

6. Skills and experience in creative content writing .

7. Analytical mindset and critical thinking .

8. Excellent communication and interpersonal skills.

Benefits:

- Competitive salary and benefits package

- Opportunities for professional growth and development

- Dynamic and collaborative work environment

- Exposure to diverse projects and technologies

- Chance to make a significant impact on business operations and outcomes.

Join our team and take your career to the next level as a valued member of our digital marketing team!

Apply now with your resume and cover letter outlining your qualifications and relevant experience.

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Excited by our mission? Join us and let’s create amazing experiences together!

Got questions? Reach out
at intecai@gmail.com

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